Specifications
| SKU | ISG004449 |
| Brand | L'Oreal |
| Categories | Hair Care |
| Color | black |
| Company Name | L'Oreal |
| Shop by Concerns | Hair Color |
| Gender | Female |
| Shop By Goals | Color Protection |
| Ingredient | Propylene Glycol Keratin |
| UPC | 3600520987705 |
| Product Form | Powder |
| Product Types | Cosmetic |
| Specialty | Ammonia Free |
| Sub Categories | Hair Coloring |
| Warning | Don'T Use If Your Hair Has Been Colored With Henna Or Any Colorant Keep Out of Reach of Children |
About the product›
L'Oreal Casting Creme Gloss 316 Plum
Description:
- L'Oreal Casting Creme Gloss 316 Plum is a semi-permanent, ammonia-free hair color designed to give your hair a rich, glossy plum shade with a natural-looking finish. Ideal for at-home coloring, this creamy formula envelops each strand for even coverage, visible shine, and a soft, silky touch. Infused with a nourishing conditioner enriched with natural pomegranate and royal jelly extracts, it enhances color vibrancy while helping to protect hair from dryness and dullness, leaving colored hair radiant, smooth, and full of life.
Indications:
- Designed for natural or previously colored hair that needs a fresh, glossy plum tone.
- Ideal for those who want to cover the first appearance of grey hair with a natural-looking result.
- Perfect for dull, lackluster hair that lacks shine and dimension after repeated washing or environmental exposure.
- Suitable for individuals seeking a gentle, ammonia-free hair color option for coloured hair maintenance and enhancement.
Key Benefits:
- Provides a rich, multi-dimensional plum color with a natural, healthy-looking gloss.
- Ammonia-free formula helps minimize harsh odor and reduces aggressiveness on the hair fiber.
- Conditions and nourishes hair while coloring, leaving it feeling soft, smooth, and manageable.
- Helps blend and cover early greys for a more uniform, youthful-looking hair color.
- Enhances shine and vibrancy, helping coloured hair look refreshed, luminous, and salon-inspired at home.
Goals:
- Achieve a vibrant plum shade with a glossy, mirror-like shine.
- Maintain soft, nourished, and healthy-looking coloured hair after each coloring session.
- Refresh faded color and revive dull hair with visible radiance and dimension.
- Gently color hair at home with an easy-to-use, ammonia-free cream formula.
Specialty:
- Ammonia-free cream hair color for a gentler coloring experience.
- Enriched conditioning treatment with natural pomegranate and royal jelly extracts.
- Designed to deliver glossy shine and a healthy-looking finish to coloured hair.
- Suitable for at-home application with a creamy, non-drip texture.
- Formulated specifically for beauty and personal care, focusing on color radiance and hair softness.
- Helps maintain coloured hair appearance between salon visits or previous colorings.
Key Ingredients:
- Pomegranate extract (in conditioner) – Known for its antioxidant properties, helps support color vibrancy and shine.
- Royal jelly (in conditioner) – A nourishing ingredient that helps leave hair feeling soft, smooth, and conditioned.
- Coloring agents (oxidative dyes) – Provide the rich plum shade and coverage of greys. Exact dye components and concentrations are not specified by the manufacturer.
Texture & Finish:
- Creamy, non-drip colorant texture that spreads easily from roots to ends for even coverage.
- Conditioning care with a rich, smooth cream texture and a pleasant, cosmetic scent that leaves hair feeling silky.
- Finish: Glossy, luminous color result with a soft-touch feel and natural-looking shine.
How to Use:
- Perform an allergy patch test 48 hours before each use, following the leaflet instructions, even if you have used hair color before.
- Put on the provided gloves. On dry, unwashed hair, mix the colorant cream with the developer as directed in the instruction leaflet and shake or stir until a smooth cream is obtained.
- Apply the mixture evenly to your hair, starting at the roots and working through to the lengths and ends. Ensure all strands are well saturated for uniform color.
- Leave on for the recommended development time as indicated in the package leaflet (exact minutes may vary by hair condition and are not specified here; refer to the product insert). Do not exceed the advised time.
- Rinse thoroughly with lukewarm water until the water runs clear, then apply the included shine-enhancing conditioner with pomegranate and royal jelly. Leave it on for the time indicated, then rinse well. Use as needed when color refresh is desired, respecting the interval between colorings as per manufacturer’s instructions.
Suitable For:
- Skin Types: Not applicable – hair coloring product for scalp and hair only.
- Hair Types: Suitable for most hair types including normal, dry, and previously colored hair. Ideal for color-treated hair needing refresh and shine.
- Concerns: Dull, faded color; first greys; lack of shine; desire for a rich plum shade with a glossy finish.
Results:
- Visible color and shine immediately after rinsing and drying the hair.
- Hair appears glossier, smoother, and more vibrant, with a rich plum tone and blended coverage of early greys. Color longevity and intensity depend on hair condition, washing frequency, and after-care routine.
Side Effects:
- May cause itching, redness, or irritation of the scalp in sensitive individuals, especially those allergic to hair dyes.
- In rare cases, can trigger allergic reactions such as rash, swelling, or discomfort on the scalp or surrounding skin.
- Possible dryness or slight roughness if hair is very sensitized or over-processed; using the included conditioner helps reduce this risk.
- Note: If severe irritation, rash, burning sensation, difficulty breathing, or discomfort occurs, rinse immediately, discontinue use, and seek medical advice or consult a dermatologist.
Precautions:
- Patch test recommended 48 hours before first use and before every subsequent application, even if you have used this or other hair colorants before.
- Avoid direct contact with eyes. If product comes into contact with eyes, rinse immediately and thoroughly with plenty of water and seek medical advice if irritation persists.
- For external use on hair only. Do not use to dye eyelashes, eyebrows, or facial hair.
- Discontinue use if irritation, burning, or discomfort occurs during application or development time.
- Do not use on a sensitive, irritated, or damaged scalp. Do not use if you have previously experienced reactions to hair colorants.
- Keep out of reach of children. Hair color products are not intended for use on persons under 16 years of age.
- Store in a cool, dry place away from direct sunlight and heat sources. Do not keep any unused mixture; discard after application according to local regulations.
Disclaimer:
All pharmacy products are intended for general use only and do not replace professional medical advice, diagnosis, or treatment. Always consult a healthcare provider before use. Results may vary, and no specific outcomes are guaranteed. Products are not intended to diagnose, treat, cure, or prevent any disease unless stated. Follow label instructions carefully, as misuse may cause adverse effects. Compliance with local laws is the customer’s responsibility.







